While going digital offers numerous benefits, it also comes with its own set of challenges. One of the main challenges is the initial investment required to adopt digital technologies. Rental businesses must invest in hardware, software, and other digital tools to fully digitise their operations. Moreover, businesses must also train their employees on how to use these new tools effectively.
Another challenge is the need to protect customer data and privacy. With digital technologies, rental businesses collect and store customer data, such as personal information and payment details. Businesses must ensure that this data is secure and protected from cyber threats.